Validated SaaS niche

CRM and Sales Automation

5 SaaS tools already earning revenue · 58 people on Reddit looking for a solution

Is CRM and Sales Automation a good SaaS niche in 2025?

Revenue already in this market

  • Dealpad$20,833/moDeal room software for B2B sales teams
  • Folk$150K/moLightweight CRM for small teams and agencies
  • Streak$180K/moCRM built inside Gmail for small businesses
  • Salesflare$100K/moAutomated CRM for small B2B teams
  • Pipedrive$195K/moPipeline-focused CRM for sales teams

These are real companies earning revenue today — not projections.

What the market is missing

  • →Many users express frustration that CRMs are not set up properly, leading to inefficiencies in their sales processes.
  • →Sales professionals are spending excessive time on manual data entry instead of focusing on selling, indicating a need for automation.
  • →Small businesses often find existing CRMs overly complicated and difficult to integrate, creating a demand for simpler, more user-friendly solutions.

One angle worth exploring

Build a CRM for small sales agencies — simpler than Salesforce, focused on easy setup and minimal manual data entry.

+2 more positioning angles — see below

Qualified leads · 58 people actively looking for a solution
u/Ok-Concentrate8650CRM↑ 152mo ago

Is AI CRM useful or is it just a buzzword every software company slapped on their product?

DM →
u/Available-Sea-4305CRM↑ 12mo ago

Looking for businesses that need a CRM that actually fits their workflow

DM →
u/Longjumping_Use_5694smallbusiness↑ 12mo ago

Hotels I work with have 10+ software systems that don't talk to each other. Is this normal in other industries too?

DM →
u/Desperate_Way5650CRM↑ 72mo ago

What do you really dislike about your current CRM system?

DM →
u/fenwaltSaaS↑ 12mo ago

Does anyone use JustCall.io? Their verification team won’t allow my company and I can’t get any answers…

DM →
Unlock 55 more leads — $19/mo
5 SaaS already making money here
self-reported
Dealpad$20,833 MRR
Folk$150K MRR
Streak$180K MRR
Salesflare$100K MRR
Pipedrive$195K MRR
The gap — what no one does well yet
  • Many users express frustration that CRMs are not set up properly, leading to inefficiencies in their sales processes.
  • Sales professionals are spending excessive time on manual data entry instead of focusing on selling, indicating a need for automation.
  • Small businesses often find existing CRMs overly complicated and difficult to integrate, creating a demand for simpler, more user-friendly solutions.

Positioning angles

What people say on Reddit

“a lot of CRMs aren’t set up properly or just don’t work the way they should.”

source

“A lot of CRMs are not set up for that, which can make them frustrating to use.”

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“I found myself spending too much time manually inputting data instead of actually selling.”

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“It will take a big amount of time to setup data syncs through API's from our product to the CRM.”

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“I’m worried if we made the wrong decision because, this is what's happened during the last two months:”

source